Challenges and Prospects of Online Journalism in India Over the last ten years, there has been a massive rise in the accessibility of mobile internet technology. Almost everyone you see around you seems to have a mobile phone and in most cases these are usually smart phones. As a result, even media has to change in order to meet the changing needs of society. This is the platform where Online Journalism can make a truly significant mark. Online Journalism in India receives a facelift every time that a new mobile-based news-app is launched. These apps constantly develop new forms of content that are engaging and can keep their audience informed and entertained according to the changes in their likes and tastes. The problem arises with the funding of Online Journalism in India. It is very difficult for budding online journalism platforms to compete against established national news houses and even international channels . This is because of the dedicated customer-base of esta...